Luxury Group Tours Unparallel Private Group Adventures Designed for Every Wish

We Design Custom 5-Star Experiences with Premium Accommodations and Exclusive Events

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A group of tourists taking photos near a city clock tower.

Why Premier Tours?

We're Insiders

Pat Allen, President and CEO, began her career in broadcasting and attended the kind of trips she now plans. After trying many sales initiatives, she found the incentive trip concept to be the most effective. While our roots are in broadcasting, we proudly partner with corporations of all sizes across a variety of industries. Over the past 40 years, these incentive trips have consistently delivered results—helping our clients increase engagement and grow their bottom line threefold. Our loyal clients now build these trips into their budgets after seeing the proven value of relationship-building experiences that drive real business growth. With our team's unique perspective, we anticipate your needs every step of the way. We guarantee your biggest worry will be what to pack—and whether your suitcase is big enough.

A Glimpse of Upcoming Tours

Colorful buildings on a narrow cobblestone street.

Danube River Cruise

Sail along one of Europe’s most scenic rivers, where charming towns, historic castles, and rolling vineyards line the shores. This river cruise offers a unique opportunity to experience the beauty, culture, and charm of the entire Danube in a single, unforgettable journey.

Ancient stone archway surrounded by lush greenery.

Xcaret

Close your eyes and picture the Caribbean Sea in front of you, an emerald jungle behind you, and an underground river beneath your feet; do you picture paradise? Xcaret is the only resort in the Riviera Maya that offers this, plus more than 50 natural and cultural attractions. 

Scenic view of colorful hillside village.

Golf in Southern Spain

Imagine waking up to sun-drenched fairways, pristine greens, and breathtaking Mediterranean views—Perfect for golf enthusiasts seeking adventure, relaxation, and indulgence, this trip combines top-tier sport with Premier Tours’ signature attention to detail and elegance.

Take a Tour, Travel the World With Us

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Hear From Those Who’ve Experienced the Best

...You’re amazing at it. You truly make an impact on people's lives. That trip and your energy will forever be a core memory for me. Trust me, I’ve tried to duplicate that experience but it’s impossible because your energy and attentiveness is what made it special. You’re just genuine.

You are AMAZING! We believe that you are born for this — fun, full of energy, loving, caring, and, WOW, what a host!

Thanks so much to you ladies for planning such an awesome Italian adventure. We created a lifetime of memories and rekindled our romance along the way. Your leadership, spirit and fun-loving nature kept the first-class party bus rolling and the excitement/anticipation at a fever pitch. Your smiles and laughs were highlights, it felt more like a family vacation than a business group... you ladies set the tone for that.

The group of people on the trip is what made it the best trip of our lives. Thanks to everyone for making us feel so welcome. Premier tours did a great job.

Tourist taking photo at an ancient Roman amphitheater.

Explore Our Expertise & Loyalty

Anyone can provide a seat on a jet or book a hotel room. We go the extra mile to deliver exceptional attention to detail and exceed expectations. Over the years, we have built lasting relationships with our international partners, fostering trust, reliability, and unparalleled access. We’ll impress you with our connections, expertise, and dedication every step of the way.