The owner, Pat Allen, began her career in broadcasting, bringing advertisers on her trips. After trying many sales initiatives, she found the trip concept to be the most effective. Like all sales initiatives, budgets were made with the trips and in addition relationships with valued clients were enhanced. Now she provides group trips to companies where relationships are important.
With this unique broadcasting experience, we know what our client's need. Reviews and feedback from our clients have been that they consistently make more money partnering with Premier Tours than any other sales incentive travel company.